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Tuesday, March 1, 2011

Persian Commercials

Josh/[info]oatmeal_texas sent me a link to these AMAZING 1970's commercials from pre-Revolution Iran this morning. I've done some rough translations below. These commercials are totally fascinating to me--the pandering and emulation of the West especially.

(0:10)
Commercial #1
The ‘rial’ is the money of the world. Put your ‘rials’ in the Bank of Etedadate.

Commercial #2 (0:23)
The Ice Palace is the only place for exercising and having fun on the ice for the whole family.
The Ice Palace is on the Pahlavi Road in Balak Square, telephone number [xxx].

Commercial #3 (1:36)
Glass!
Glass!
Glass!

Commercial #4 (2:39)
The LC8 is the smallest electronic calculator in the world.
The LC8 is precise and strong.
The LC8: Simple. Silent. Light. Fast. Without a cord, but electronic. Accomplishes the tasks of the world.
The LC8.

Commercial #5 (3:19)
Gabor.
On the feet of the chic and young: Gabor.
Gabor: The shoe of Europe’s style.
Gabor: The shoe in style, the shoe of young women.
Gabor: All the colors and latest styles of Europe.
Gabor: Found in Melli Shoe stores.

Commercial #6 (4:19)
There is treasure under the bottle caps of Coca Cola.
The very least of the treasure you can get is a free bottle of Coca-Cola!
Send in your bottle caps to the factory and begin collecting your treasure.
Drink Coca-Cola and get prizes.

Commercial #7 (4:51)
The #1 and only television in Iran is Shahab Hitachi. [can’t really understand what he’s saying exactly]
The television of Shahab has a superior and immediate picture and does not use electricity like other televisions.
With the television of Shahab you will see things better and hear things better. There are many styles to choose from.
This is the #1 and only telelvision throughout Iran.

Commercial #8 (5:53) [Note: This is one of the only commercials that looks like it was filmed with Persians in Iran]
Nescafe is an immediate coffee with 100% taste.
Nescafe! Nescafe!
Nescafe gives you happiness and energy.
Nescafe!

Commercial #9(6:24) [Note: Another commercial that looks like it is filmed with Persians]
Girl: What a nice camera. Where did you get it from?
Boy: It was really easy. I bought some Smarties and won it.
Narrator: Win a Kodak Instamatic with Smarties. Open the labels on your Smarties and put together the picture of the camera and you will get a Kodak Instamatic as a prize from Smarties, and capture your happy memories.
Send your completed camera picture to [address].

Commercial #10 (7:13)
Narrator: Ma’am, are you Iranian?
Woman: Yes.
Narrator: What are you doing in Europe?
Woman: I come every year to Europe to do my shopping. The best thing I do is to get travelers checks from the Bank of Etedadate. I never forget that the Bank of Etedadate tells me that travelers checks can never be lost. The Bank of Etedadate is not just any bank.
Narrator: The Bank of Etedadate is your servant and friend.

Commercial #11 (8:13)
Mica is a chocolate that gives you energy and it is great. Mica is delicious. Mica is your new snack.

Commercial #12 (8:45)
Narrator: With the shoes of Melli you will walk into summer.
Singing: Summer. Summer. With the shoes of Melli, go walking.
Narrator: This year, walk with the breeziest, most comfortable, most beautiful styles of shoes.
Singing: Summer. Summer. With the shoes of Melli, go walking.
Narrator: Your summer can be found in the Melli shoe store.

Commercial #13 (9:30)
This spring—the most beautiful spring—men wear the most handsome shoes.
Florida is the most handsome shoe worn in Europe.
Florida is the shoe worn in the most beautiful times in Europe.
Florida is the nicest, chicest, most comfortable shoe.
For the best shoe, check out Florida style shoes at Melli Shoe store.
Woman’s voice: Melli Shoe store is an expert in the comfort of your feet.

Commercial #14 (10:15)
Nilodor.
A single drop of Nilodor will take away the smells of the bathroom, kitchen, shoes, garbage and ashtray.
A single drop of Nilodor will take away any smell from anywhere.

Commercial #15 (10:40)
Bambus is always our song. [Not sure what this product is?]

And here's a commercial in English about direct flights from New York to Tehran on Iran Air:

The tag-line is "We take you there. We take you back." Hilarious.

[Thanks Josh!!!]

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